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“I may want to buy leather goods at Louis Vuitton because that’s their core. It’s reassuring, it’s going to keep the value because they’ve been doing it for 100 years,” says our CEO, Jonathan Siboni in the latest WWD article. With Chinese GDP growth under 5% and cautious spending trends, consumers are prioritizing iconic, quality products that promise enduring value. Furthermore, the aspirational luxury shopper in China is emerging as a key audience for growth in 2025 and beyond. Head over to the article to discover chinese luxury buyers' expectations in 2025. Thank you, Tianwei Zhang and Denni Hu, for the mention.
As demand for high-end luxury items wanes, iconic brands are pivoting to broaden their appeal. Companies like Louis Vuitton, Gucci, and Burberry are emphasizing entry-level products like wallets, scarves, and home goods priced under $500. This strategy seeks to attract aspirational middle-class consumers while maintaining their brand identity. Jonathan Siboni, CEO of Luxurynsight, notes, “Kering and Cartier’s Richemont are bringing perfumes and cosmetics back in-house, while LVMH develops cafes and entertainment.” Luxurynsight's data reveals a shift, with smaller leather goods under €500 increasing in proportion to full-size handbags, reflecting brands' efforts to stay relevant amidst changing consumer priorities. As luxury leaders tread carefully to preserve exclusivity, profit margins could face pressure due to these adjustments. Find out more in Japan Times.
‘In recent years, luxury has taken a turn toward catering to VVIPs, marked by a fairly consistent and significant increase in prices. Iconic products, such as certain Chanel bags, for example, have gone from five thousand dollars to ten thousand dollars. During periods when there is plenty of disposable income, like during COVID, this wasn't an issue. But once you move past that period, more accessible clientele no longer have access to these products.’ says our CEO, Jonathan Siboni in the recent episode from Canal Z Trends on luxury market dynamics in 2024 / 2025. Thank you, Canal Z, for having us! To watch the replay, click the button below!
Luxury Brands Expand Lower-Priced Offerings to Attract Middle-Class Shoppers
We are happy to launch our latest editorial briefing, powered by LY news, that uncovers examples of holiday campaigns from major luxury players in beauty, fashion, jewelry sectors to inspire and equip you with strategic insights as we step into a new year filled with opportunities.
Artificial intelligence is revolutionizing the way fashion brands operate, offering solutions to predict trends, analyze consumer behavior, and manage inventory with greater precision. As the fashion industry evolves, technology is proving to be a critical tool in staying competitive and meeting rapidly changing market demands. The article from L’Officiel Monaco delves into how Luxurynsight and Heuritech, now part of the Luxurynsight Group, are at the forefront of this shift. By harnessing the power of AI, we unlock next-level data intelligence for Luxury,
At the Comité Colbert’s 70th Anniversary Celebration in Shanghai, our CEO, Jonathan Siboni, shared valuable insights on the shifting dynamics of the luxury market, highlighting how brands needed to adapt to changing consumer expectations in a world where meaning and authenticity mattered more than ever. Our CEO highlighted "Sales were down but, paradoxically, purchases continued to grow overall." He added, "Brands were facing an audience of insiders, fed by social networks, who were much more interested in the stories behind the brands than in their logo. The challenge was to find the right way to tell them, and at the right price." Thank you, Sibylle Grandchamp from La Tribune, for the feature!
"The acquisition of Heuritech connects us to real-time demand."— Jonathan Siboni, Luxurynsight
ers leaders in the industry with the tools to analyze and predict consumer trends more accurately, providing actionable intelligence for strategic planning. Together, they are setting a new standard in data intelligence, ensuring brands remain agile and competitive in a fast-paced environment. Read the full article on AI Model Agency. A special thanks to journalist Luca Arrigo for the feature!
The union of Luxurynsight and Heuritech marks a significant leap forward for the luxury, fashion, and beauty industries. By merging Luxurynsight’s expertise in market intelligence with Heuritech’s cutting-edge demand prediction technologies, this partnership delivers a comprehensive solution designed to empower professionals with actionable insights.
A special thanks to journalist Diane Vanderschelden for the feature!
The union of Heuritech with Luxurynsight Group marks a pivotal step forward for the luxury, fashion, and beauty industries. By joining forces, the two companies offer complementary expertise, integrating Heuritech’s AI-powered trend forecasting and product recognition with Luxurynsight’s data-driven analytics.
Luxurynsight group is proud and honored to welcome Heuritech, French pioneer in AI and first recipient of the VivaTech LVMH Innovation Award.