Luxury houses are embracing a new strategy, introducing lower-priced goods and lifestyle offerings to engage a broader audience.

Jonathan Siboni, CEO of Luxurynsight, highlighted: “Kering and Richemont’s Cartier are bringing their perfumes and cosmetics lines back in-house, while LVMH has been developing cafes and entertainment.”

Read the full article on Reuters.

A special thanks to Mimosa Spencer for the feature!